02 / case study

Restaurant / Promotional Poster

Burger Special

A restaurant offer poster made to put the food, discount, and call to action in front of the customer with zero confusion.

Ketan Kaushik design work: Burger Special

Restaurant / Promotional Poster

Burger Special

A direct offer designed to create hunger and urgency.

Design direction

A direct offer designed to create hunger and urgency.

Wood texture, bold display type, food close-up, and a high-contrast discount badge make the promotion easy to scan.

DeliverablesOffer poster, food promotion
AudienceQuick-service restaurant customers
ApproachVisual strategy + execution

The brief

Make the idea clear before making it loud.

Balance a large food image, offer message, and order action in a single high-energy composition.

The result

A system that can grow with the campaign.

The visual framework is designed to stay coherent across social posts, video, website moments, and future campaign touchpoints.

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